What it means to be Green (It Depends on Who you talk to)

For those of you who read my last post and decided that they are indeed interested in the organic vibe, here is a little compendium of the certification boards that are out there and what their standards mean. Again- you have to be proficient label readers because there are big differences and very little standardization. We might one day have a global standard (and world peace) but until that day, here is the breakdown:

Cosmos: The new body convened my seven members of the European Cosmetics Standards Working Group that has just launched their standards. For a product to be considered organic, it must contain 20% certified organic ingredients.

Ecocert: Originally French but now quite a popular standard, they require ‘organic’ cosmetics to be made with only 10% certified organic ingredients. Many North American companies use the Ecocert label.

Natrue: Originally German and made up of companies like Weleda and Dr. Hauschka, they use a 3 star system. One star guarantees “authentic naturalness”, the criteria for which are determined by product category (i.e. a shampoo versus a moisturizer). Two stars mean that at least 70% of the ingredients are either organic or were collected according to controlled wild collection practices. The three star means that 95% of ingredients are either organic or collected according to the same above mentioned collection practices. They are currently working on a “Declaration of Conformity” for raw materials to standardize the certification procedures.

NPA: The Natural Products Association (an American association) was originally spearheaded by companies like Burt’s Bees and Aubrey Organics that requires 95% of products that use their seal have 95% of their ingredients come from natural (not necessarily organic) ingredients.

NSF: NSF was just instituted this past February as a national American standard and they require any labels that claim “made with organics” to include 70% ingredients that are certified organic.

OASIS: Organic and Sustainable Industry Standards is another American organization that is still finalizing its regulations but would require “organic” products and “made with organic” products to use 85% to 70% certified organic materials respectively. They would also take into consideration principals like sustainable development in farming or collecting the raw materials used.

USDA: The USDA borrow their standards from American food regulations and are perhaps one of the strictest in their guidelines. They require a product labeled as organic to have 95% of its ingredients as certified organic.

In Conclusion:So as you can see, I was not kidding about the plethora of varying organic criteria out there. They certainly do not make it easy to be an informed consumer. You need a pocket dictionary to be able to remember all the designations and sub-designations…what does a two star Natrue label mean if it is body butter from the Himalayans and I use it on a Tuesday? My philosophy will always be to read the labels of the products I use and to consider the criteria for safety and efficacy first and above all else. Natural does not always guarantee either one of those unfortunately but certainly organics could be a nice alternative in some product types some of the time…I’ll just need to read the fine print.

All the Beauty Best,

Sara A. Dudley

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